Pantone Expands From Color Services to Hotels
Pantone is trying to create a worldwide brand with product licensing, starting with a new hotel in Brussels, Belgium.
Each of the rooms in inspired by a different Pantone color palette, and on-site Pantone Color consultants are available for “color consultations and educational seminars on color psychology and trends.”
Interesting concept, but I can’t imagine being on vacation and wanting a color consultation. We will have to see if it takes off. Read more about the hotel here.
